https://www.madelinedinardo.com/contact daily 0.75 2024-03-13 https://www.madelinedinardo.com/50-states-half-marathon-club daily 0.75 2024-03-11 https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627596771455-UWG8917FJCXCBPDD9TH5/hero.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627331732005-X2C4CTL8UN7LO6YS6BJA/site+map.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627341219986-ATE90MBY7P9R1YW3WH8T/Heauristic.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627438328097-P53ZYXB0AQQ5IA05YPQQ/Persona.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627436515922-TSF9VKOLITQFBF4XPWCS/Untitled+design+%286%29.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627434960022-K6EC1WOZY17UF9DXO51Y/FREE+TRIAL1.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627435897458-2O6J2TIRXFV1Z9V3SCDG/Pelaton+%286%29.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627156542477-2FRROXUOXCOMKFJSLDVJ/free+plan+.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627500091778-I6B1XD419I8ZI2BCC3JO/BEFORE+AFTER+FLOW.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627332288553-CF6NGFV29S6CMKC361TT/free+trial.png 50 States Half Marathon Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627331377329-DRPTIL364PY7MBSS52K4/about+member+before+and+after.png 50 States Half Marathon Club - Before & After of the Homepage’s Description of Membership Benefits In the redesign, the long, text heavy description of what the membership offers is replaced with icons so that the information is easier to understand and read. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627602385369-BBE3N6S1JW5TRQTMTRH1/Member+page+B%26A.png 50 States Half Marathon Club - Before & After of the Membership Signup Page The before made it challenging to understand what a membership includes, and how to signup. The redesign of the membership page is clean and straightforward, and different membership options can be viewed through by scrolling horizontally. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627160617410-I5A1O1A80OMI1HH21LFD/before+and+after+site+nav.png 50 States Half Marathon Club - Before & After of the Global Site Navigation in the Hamburger Menu In the before, the header was taking up too much space, and the names on the names on the dropdown menu were neither straightforward or accessible. The redesign shows a much cleaner dropdown menu that optimizes the use of space, so that users can learn more about the club. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627160579684-UCRH73JQF7D0G4QRDY7G/before+and+after+footer.png 50 States Half Marathon Club - Before & After of the Global Site Navigation in the Footer In the redesign, all of the external social media pages have been condensed to the footer, and important information is categorized into either “Menu” or “Get Started” so that users can easily learn more and sign up. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627602351527-8W1WGBIOCW6BYTA5DR3I/paywall+b%26a.png 50 States Half Marathon Club - Before & After of the Membership Information Page The before shows that membership information was blocked by a paywall. The redesign clearly communicates information about the membership, signup is simple, and a free plan option allows users the flexibility to learn more about the community before committing to a membership. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627585180880-66VMFLXY2A3HQED6K0JP/Membership+options.png 50 States Half Marathon Club - Simplify It. In the membership page, we display membership benefits through a horizontal scroll because our goal was to display information in a clear and digestible way and to create a page that was not dense with scrollable text. https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627584000770-16T7THOBR224WJHMSJ2U/free+plan.png 50 States Half Marathon Club - Enable Engagement Our group page focuses on connecting members, and takes inspiration from Strava Group’s in a effort to create internal group pages that are consistent with networks that are familiar to our members https://images.squarespace-cdn.com/content/v1/60a2bfcbd21c7a61dd056deb/1627585453510-N7YO0AY3VEC0F3EQ5P0C/homepage.png 50 States Half Marathon Club - Show it off! For the homepage, our main priority was to clearly show the value of being a member of the community. 50 States mission statement is front and center, clearly showing who they are and what they do. 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